8 – 10 September 2017.
Reid Park, Townsville, Queensland.
Exhibitions and trade events are one of the most cost effective and proven sales and lead generation tools available to businesses today. There is no other marketing or promotional medium available that can place your company directly in front of thousands of qualified shoppers who are attending an event specifically to view, compare and purchase products and services. Exhibitions and trade events give you the ability to directly connect one on one, face to face with new and existing customers. You have the ability to promote yourself and your company, demonstrate your products, explain features and benefits, directly sell and take orders, plus you will receive immediate feedback that will assist you to understand your customers better.
Australian Events have been assisting businesses small and large for over 20 years. We have seen many incredible success stories and have watched hundreds of companies grow from initial business ideas into successful businesses and market leaders. There is no doubt that your business can benefit greatly from exhibiting at events. If you put the time and energy into planning your exhibition, use motivated, passionate and friendly staff, have great products and services, and are ready to work your stand hard for the length of the exhibition, you will succeed!
2017 EVENT COUNTDOWN
2016 EVENT STATISTICS
Statistic data received from 2016 exhibitors and visitors who subscribed to the event newsletter.
2016 EXHIBITION DISPLAYS
The 2016 event attracted 74 exhibiting local and national companies, filling over 19,700 square meters of exhibition space at Reid Park, Townsville, Queensland, Australia.
SQ/M DISPLAY SPACE
2016 EVENT PATRONS
The 2016 event attracted 12,345 patrons over the three days. Patrons came from around the local region and many others traveling from across Queensland to attend the event. Patrons were offered a free return pass, allowing them to return to the event for the entire three days for the one low entry fee.
2016 EVENT GUIDE PUBLICATION
EVENT GUIDES PRINTED
Australian Events produced 28,500 full colour Event Directories, with 22,500 being inserted into the Townsville Bulletin on Wednesday 7th September 2016. A further 6,000 copies of the Event Guide were printed and handed out to attendees at the entrance to the event.
2016 Exhibitor Survey Results
Was the Expo important to the promotion of your business ?
- Yes 85%
How would you rate the Events success overall ?
- Good – Excellent 64%
of exhibitors said that Exhibiting at events is a great way to generate sales and leads.
of exhibitors said they were happy with the amount of patrons that attended the event.
2016 Exhibitor Testimonials
Great Show held in Townsville each year defiantly worth a Look if your into the Camping Caravanning Outdoors!!!
A very user friendly event to promote sales for our business. Excellent organisation before, during and post event.
2016 Visitor Survey Results
How would you rate this event overall ?
- Good – Excellent 77%
Would you recommend this event ?
- Yes 75%
Do you intend to make a purchase at a later date from an exhibitor you saw at this event ?
- Yes 54%
Are you likely to attend the Event again ?
- Yes 72%
Main Products of Interest
Data provided by polled patrons at the 2016 Townsville Caravan, 4x4 & Outdoor Adventure Expo.
- Caravans 72%
- Camping Equipment & Accessories 59%
- Camper Trailers 43%
- Auto and 4×4 Accessories 43%
- Boating & Marine Accessories 24%
- New Cars & Vehicles 19%
- Holiday & Tourism Information 16%
- Motorhomes 16%
- Other 12%
2016 Visitor Testimonials
We got to compare different family caravans and the kids were entertained on the free kids rides. Shady spots to eat were very welcome.Helen
We had a good time researching the latest designs and innovations in caravan and camping trailer + tow vehicles. We purchased must have items for gifts and immediate use.Stein
We have been to quite a few caravan expo’s in Brisbane in the past. North Queensland is right on track…. Great show guys.Ray
We liked being able to see what is actually available rather than relying on the internet.William
Didn’t give ourselves enough time for all the show, great value!!Mike
We found what we were looking for and had a fun time.Barbara
I had an informative day and came away with some interesting information.Sandy
Had a good time, no pushy salesmen at any site. Very relaxing atmosphere.Roy
2016 VISITOR EMAIL NEWSLETTER
EMAILS SENT OUT TO SUBSCRIBERS
Our popular Email Newsletter Club consists of patrons who have joined to receive information about the event. Featured exhibitors, list of exhibitors, Entertainment, Competitions and Prizes were continually promoted within these emails sent out daily and weekly leading up to the event.
2016 Website Statistics
Week of the event – From 5th – 11th September 2016.
First Time Visits
2016 Facebook Event Page Statistics